I studied Tourism Business Administration at the University Autonoma of Guadalajara.
My professional career has been in the area of group Sales & operation, Leisure Sales, Public Relations, and Weddings.
I initiated My career in prestigious domestic and international hotel chains; Camino Real, Quinta Real, and The Ritz in Carlton, during my years in the hotel industry, I have gained extensive experience in different roles as Leisure Sales Manager, Catering & Conference Services Manager, Vice President of Public Relations, Wedding Specialist.
I am currently the founding CEO of CTA Event Designer & DMC, (Destination Management Company), a company I established in 2005 dedicated to serving the MICE Market. In 2020 I launched the CTA Leisure Travel division, a luxury inbound agency for FIT.
I have been an active member of the Boards of Directors for different Associations of the Tourism Industry;
* Director of Public Relations, SITE México, 2008/2009
* Vice-president/SITE México, 2009/2010
* Vice-president and Director of Institutional Relations/ AFEET Quintana Roo, 2016 to 2018
* Founding President/ MPI Caribe Mexicano Chapter, 2019/2021
I am also a life coach with a master's in Bioneuroemocion by Enric Corbera Institute from Barcelona; endorsed in Mexico by the Iberoamerican University.
I am also a certified Mentor in Heart Coherence by the HeartMath Institute of California, USA.